Why Do You Need ASEA?

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Matt

{ 1 comment }

 

Watch the most comprehensive telling of the ASEA story to date

A and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }

ASEA Science Advisory Council

 

 

Prepared by: Gary Samuelson, Ph.D. Robertson D. Ward, M.D., FAAFP David Carpenter, N.D., C.Ac., C.C.I.

The North Carolina Research Campus, and the Appalachian State University Human Performance Laboratory, under the direction of Dr. David Nieman’s world renowned team of scientists, uncovered new findings proving that the consumption of ASEA empowers humans to shift the availability of free fatty acids. These calorie sources represent a more favorable and efficient source of fuel for exercise and all daily life activity.

Facts about Our Metabolism

Cells inside our body breathe! The processes of metabolism at a cellular level involves the consumption of molecular oxygen and large molecule energy sources (sugar, glycogen, fatty acids, and amino acids). Through the process of oxidative phosphorylation (cellular respiration…breathing!) the cells create energy (ATP). The mitochondria in our cells do this work, and this is where Redox Signaling molecules are created.

Metabolism and Athletes

We understand that our cells always strive to run at the greatest efficiency possible. Through the conditioning of our bodies, our cells learn to use certain fuel sources preferentially. We are all familiar with the fatigue and pain that happens after rigorously exercising out-of-shape muscle groups. This happens because the muscle exhausts the standard glycogen source for fuel and then shifts to anaerobic metabolism (using fuel without oxygen), which forms lactic acid metabolites. But trained distance runners have conditioned their bodies to utilize a different fuel source: fatty acids (which are 6 times more energy-providing than other sources). By using fatty acids, these athletes preserve their muscle glycogen stores for strenuous bursts, like at the end of races, and that means greater endurance.

This is important. Endurance athletes actually condition their bodies to use fatty acids as a preferred fuel source, sparing muscle glycogen and increasing endurance.

Specific Metabolite Research Findings with ASEA:

The astonishing results of this randomized, double-blinded, crossover, placebo-based research showed that after one week of drinking 4 ounces of ASEA daily, the test subjects demonstrated a shift in 43 of 108 metabolites measured from the blood sample. These shifts were revealed using ultra-sensitive mass-spectroscopic measurement techniques. These shifts were so great that it was thought that there might be a software anomaly and scientists requested a manual inspection to verify data.

The largest metabolite shifts were in serum fatty acids. Again, these shifts happened after one week of consumption and before any athletic activity. Fatty acids are typically mobilized from abdominal body fat stores. They included myristic acid, palmitic acid, oleic acid, stearic acid, palmitelaidic acid, and capric acid. Don’t let the “acid” part throw you off; these are sources of fuel for the human body.

The chemical markers of these fatty acids are called “metabolites,” and their various concentrations in our blood represent a fingerprint of our metabolic balance. The metabolite shifts found due to ASEA ingestion are profound and very beneficial to health, since these shifts mimic what the body does when seeking fuel efficiency; that is, using fatty acids as a preferred fuel source and sparing muscle glycogen.

These important metabolite changes have resulted in applications for new patents for ASEA, and have prompted further studies at the North Carolina Research Campus. Additionally, all of these changes occurred without any evidence of toxicity whatsoever on any basic organ functions in liver and kidney tissue.

Conclusions

These initial results from a larger study on athletic performance have demonstrated that ASEA, which is composed of Redox Signaling molecules, has a profound impact on mobilization of fatty acids as they aid with efficiency in cellular respiration. This favorable pattern of increased availability of fatty acids for fuel consumption represents a foundational shift in our metabolic fingerprint – a shift toward more effective patterns of fuel usage and energy output.

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

ASEA athletes are finding they can go farther, faster, longer without red-lining their heart rate or going into critical oxygen debt

  • Redox Signaling molecules are the key to cell efficiency
  • ASEA athletes increase cell efficiency, giving them a competitive advantage
  • Clinical studies show 12% average increase in time to VT (ventilatory threshold)
  • Tested athletes report shorter recovery time and less soreness and fatigue
  • Clinically proven, 100% safe, completely free of banned substances

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Matt

{ 0 comments }

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

ASEA athletes are finding they can go farther, faster, longer without red-lining their heart rate or going into critical oxygen debt

  • Redox Signaling molecules are the key to cell efficiency
  • ASEA athletes increase cell efficiency, giving them a competitive advantage
  • Clinical studies show 12% average increase in time to VT (ventilatory threshold)
  • Tested athletes report shorter recovery time and less soreness and fatigue
  • Clinically proven, 100% safe, completely free of banned substances

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Matt

{ 0 comments }

View the FAQ for the ASEA Frontiers: Metabolites Research

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Q. Who conducted this research?

(Want a full 20 page Summary of the Research?  Get it Here!)

A. This research took place at the North Carolina Research Institute, a collaborative entity involving seven universities (Duke, UNC Chapel Hill, NC State, UNC Charlotte, NC Central, NC A&T State, UNC Greensboro, Appalachian State). The research was led by the Appalachian State University’s Human Performance Laboratory under the direction of Dr. David Nieman. Dr. Nieman and his team of Ph.Ds. are renowned for their rigorous research into the effects of supplementation on exercise and exertion.

Q. How was the research conducted?

A. The research team selected 20 highly fit cyclists, then randomized them into two groups of 10. Using doubleblinded techniques in which neither the athletes nor the researchers knew which group received ASEA and which received a placebo, one group drank four ounces of ASEA each day for seven days, while the other drank equal amounts of placebo. At the end of seven days, both groups undertook a 75-km cycling trial. Blood was drawn immediately before the trial, immediately after, and one hour after.  After a washout period in which the athletes drank neither ASEA nor placebo, the crossover portion of the research took place. Again double-blinded, the original ASEA group now drank the placebo for seven days, and the original placebo group drank ASEA. At the end of the seven days, both groups did the same 75-km cycling trial, and blood was drawn just as before.

Q. What was used as a placebo?

A. The answer to this question is extremely enlightening, especially if you’ve ever heard someone say that ASEA is just salt water. In the research that was conducted by the Human Performance Laboratory, the placebo was salt water! In other words, the research compared ASEA to salt water and found significant and substantial differences, so there is no way anyone can ever say that ASEA is simply salt water.

Q. What were the results of the research?

A. The researchers expected to see some difference in metabolite shift between ASEA and the placebo. However, they expected to see those shifts AFTER exercise, since most researched supplements express metabolite shifts due to the combination of supplement and exercise. To their surprise, they found that athletes who drank ASEA experienced a significant shift in metabolites PRIOR to exercise. In total, researchers found a shift in 43 metabolites simply from drinking ASEA, even before they began to cycle. The results were so extraordinary that Dr. Neiman said, “When I saw it, I couldn’t believe it.”

Q. What are metabolites?

A. Metabolism is the name we give to the chemical reactions that take place inside our cells in order to sustain life. Metabolites are the molecules that participate in our metabolism cycles. They are very small molecules in the blood that shift in response to supplementation and/or exercise. Metabolomics, the study of these metabolite shifts, is the very latest tool used by researchers to understand what effects supplementation has in the human body.

Q. Why was this shift in metabolites so surprising to the researchers?

A. In this research, 108 metabolites were mapped, and so the first thing that caught the scientists off guard was that a shift in 43 metabolites represented about 40% of the total. When you consider that most supplements may shift 10-20 metabolites, the sheer number of shifts was enough to get the researchers’ attention. But even more surprising, these shifts occurred PRIOR to exercise. Most supplements tested by the Human Performance Lab express metabolite shifts AFTER exercise. In other words, most supplements cause metabolite shifts when combined with exercise. ASEA, on the other hand, caused a major shift in metabolites even before the athletes began cycling. Simply drinking ASEA caused these shifts.

Q. What do these metabolite shifts mean?

A. The specific metabolite shifts in the athletes who drank ASEA pointed mostly to a vast mobilization of free fatty acids. Fatty acids are the main source of fuel for the body, and they mostly come from fat stores in the body known as adipose tissue.

Q. Free fatty acids? Why is that significant?

A. When anyone, athlete or not, begins to exercise, the muscles need fuel. Initially, the fuel source for this physical effort is blood glucose and muscle glycogen. When muscle glycogen is depleted, the body shifts to another source of fuel: fatty acids from adipose tissue. The body converts triglycerides in adipose tissue into free fatty acids, which “mobilizes” those fatty acids – puts them in the blood stream for the muscles to use as fuel. What makes the research results so surprising is that even before exercise – before using muscle glycogen to the point of depletion – fatty acids are mobilized and ready
to use as fuel for the muscles. The body is being “primed for exercise,” as one Ph.D. on the research team put it.

Q. What effect does this have on muscle glycogen?

A. The implication is that muscle glycogen is likely being spared by drinking ASEA. While further research is being done to confirm this, the ramifications are huge. Athletes take months to train their bodies to spare glycogen and use fatty acids as fuel. And here it appears to be happening simply from drinking ASEA.

Q. What if I’m not an athlete? Does this research mean anything for me?

A. The mobilization of free fatty acids is incredible news for athletes, but it also has meaning for the rest of us, as well. Once these fatty acids are mobilized, they will be used by the body as fuel. They are the primary fuel source for a body at rest. The body needs fuel simply to stay alive, so the freed-up fatty acids will be burned no matter what.

Q. Does this make ASEA a weight-loss product?

A. It is wrong to think of ASEA as a weight-loss product. Exercise is a weight-loss product. Proper nutrition is a weight-loss product. But that said, one very clear conclusion coming from the research is this: If you want to burn more fat during exercise, drink ASEA.

Q. I understand that the research also indicated an increase in ascorbic acid. What does that mean?

A. The research did show a spike in the body’s production of ascorbic acid post-exercise, but it’s simply too early to draw any conclusions about what this means. Further research will be done to learn more

Q. How does Redox Signaling tie into this research?

A. Redox Signaling works on a cellular level, and its primary functions ensure the ongoing vitality of our cells, including proper cell metabolism. Metabolites are the “fingerprints” left behind during cell metabolism, an indication of the chemical reactions that take place inside the cell. This research helps reveal some of the effects of the world’s first and only Redox Signaling supplement on cell metabolism.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

 

{ 0 comments }

AntonyGalvanNew Research Shows Link to Drinking ASEA and Likely Glycogen Sparing for Athletes

Study finds that after drinking ASEA for one week, athletes experienced shift in 43 metabolites

ASEA, LLC has announced the release of findings at the Experimental Biology 2012 Conference in San Diego of a new study from the Human Performance Laboratory showing increased power output and endurance among competitive athletes.

The study, released April 25, 2012, supervised by Dr. David C. Nieman, DrPH, FACSM at the Human Performance Laboratory, Appalachian State University, found that after drinking ASEA athletes experienced massive free-fatty acid mobilization in the blood PRIOR to exercise to a level normally found only after heavy exercise.

“These are very significant findings,” said Nieman.  “Our research demonstrated that ASEA is causing mobilization of free-fatty acids PRIOR to exercise, making this source of fuel available at the outset of exercise or competitive performance.  This has important implications, especially regarding glycogen sparing, which is something every athlete tries to achieve.”

Glycogen sparing is the use of non-carbohydrates as a source of energy during exercise so that the depletion of muscle glycogen is delayed. When glycogen is spared the body burns fats for energy, making a greater contribution to an athlete’s efforts during the initial stages of a race.  This leaves more glycogen for the later stages of racing or exercise, and muscle fatigue will be delayed.

The research found that after drinking ASEA for one week, athletes were experiencing a shift in 43 metabolites.

“We have rarely seen such a drastic difference.  For 43 of those signals to change, that is a quarter of the metabolite profile that we are monitoring.  It is a huge bump in metabolite shifts that are due to the ingestion of just one product,” said Nieman.

What do these metabolite shifts mean for athletes?

“Athletes actually started the exercise after drinking ASEA with a lot more of these free-fatty acids in their blood.  The reason that is important is that the muscles will actually use that as fuel, sparing the muscle glycogen and the use of amino acids which is what we found as we analyzed the data,” said Nieman.

“Every understanding from the literature is that these probably came from the fat stores in the abdominal area,” said Nieman. “So if you drink ASEA we found that the fats go up in the blood.  If you’re not exercising, those fats will still be used to support the body’s metabolism for life.”

Simply drinking ASEA for seven days mobilized fuel stores in the body from abdominal fat. For those that want to burn more fat during exercise ASEA is ideal.  Even without exercise the freed up fat stores will be used by the body as fuel.

Although this is the first laboratory study of ASEA on athletes, many endurance athletes have been drinking ASEA and noticing improvements in their race times, recovery after racing/training, etc.

James Lawrence, World Record, Most Triathlons 70.3 races, said, “I’ve experienced all these tremendous benefits over the last few years when I’m doing all these world records, and maybe didn’t understand it, but was fearful to go off the product.  With this new study it’s really helped me understand why I don’t get sore, and why I’m able to just lock in this strong pace and hold it for so long.”

Cody Waite, professional Xterra triathlete, had this to say about Dr. Nieman’s study.  “My thoughts on the study are that I kind of already knew this through my own experience with the product.  But at the same time it’s great to have that solid evidence that laboratory test make official.  That gives it that official stamp of approval from the scientists and then the stamp of approval from lead athletes.”

Diana MacManus, three-time national swimming champion said, “With ASEA I’ve noticed that my times and my meets have improved significantly.  Learning about the research behind ASEA boosts my confidence and reinforces what I already know.”

Typically, muscle glycogen is reduced in the body during a single or many groups of energy expenditures.  For example, during a single sprint muscle glycogen may deplete by 25% to 30% of the resting levels. Similarly, at the end of longer durations (60 to 90 minutes) of high, moderate and low exercise muscle, glycogen will be dramatically reduced or depleted.

The study included 20 fit athletes in a randomized, double-blind, placebo-based, cross-over study.  After baseline testing for VO2Max and body composition, one-half of the athletes drank four ounces of ASEA each day for seven days.  The other one-half of the athletes drank four ounces of a placebo for seven days.  Then all athletes completed a 75-km cycling trial, with blood drawn prior to the trial, immediately after the trial and one hour after the trial.

After a “washout” period in which none of the athletes drank ASEA or the placebo, a seven day cross-over study was conducted.  The original ASEA group drank the placebo and the original placebo group drank ASEA for a seven day period.  Then all athletes completed a second 75-km cycling trial, with blood drawn prior to the trial, immediately after the trial and one hour after the trial.

The research demonstrated that drinking ASEA taps into the body’s largest energy reserves, freeing fatty acids from adipose tissue, BEFORE exercise or athletic competition.

“This unexpected mobilization of fatty acids in theory will lead to better endurance in athletes, assisting athletes to maintain a certain pace for longer periods of time,” said Nieman.

The research found that the release of fatty acids is coming from fatty adipose tissue, the body’s source of abundant, available energy.  Adipose tissue is fat stored around the organs of the body, with the most common and largest fat store being the abdominal area.  Adipose tissue triglycerides represent the largest energy reserve in the human body.  Utilizing these stores is critical for prolonged endurance exercise.

The study also demonstrated that the athletes in the study experienced a massive increase in blood levels of ascorbic acid (vitamin C) after exercise. This could indicate less oxidative stress on muscles.  Further research is being conducted to determine the implications of this increase.

“This study is the latest in ASEA’s commitment to ongoing research.  The frontiers of redox signaling molecules and ASEA are constantly being pushed.  This latest study is not a destination, but an on-ramp,” said Verdis Norton, Chief Executive Officer at ASEA.

ASEA and Redox Signaling Molecules
ASEA, with its Redox Signaling technology, is a powerful new drink that helps both competitive and recreational athletes step up their game to new levels of performance.

ASEA is the original and only Redox Signaling product available today.  It provides the body with two perfectly balanced sets of reactive molecules – the same molecules produced naturally by the mitochondria in every cell of the body.  These vitally important molecules support the production of the ATP energy that fuels our cells, help activate antioxidants, minimize cellular damage, enhance cellular communication, and speed the healing response – all functions critical to athletic performance, endurance and recovery.

Redox Signaling is a burgeoning scientific field on a global scale with an impressive array of recent research advances.  Only recently have ASEA scientists been able to produce stable mixtures of these Redox Signaling molecules outside living cells.

Athletic Reviews: Increased Performance, Endurance & Recovery
ASEA is used by these athletes to increase their competitive advantages.  These athletes have all seen performance gains while drinking ASEA, especially quicker recovery times which allows them to get back to training sooner.

  • James Lawrence, Professional Ironman Tri-Athlete (Competing in 30 Ironman in 2012 to set record)
  • Rich Roll, Professional Ironman Tri-athlete and voted one of the fittest men in America
  • Andrés Castillo, Professional Ironman Tri-athlete
  • Adam Biel, Endurance Athlete competing to break Pan-American Cycling Speed record
  • Cody Waite, Off-road Extrerra Tri-Athlete
  • Craig Stanton, Motorsports Race Car Driver
  • Danny Bopp, NASCAR Driver
  • Josh Horowitz, Wonderful Pistachios Cycling Team
  • Diana McManus, US Masters Swimmer
  • Ragga Ragnars, Olympic swimmer from Iceland

Human Performance Laboratory
The mission of the ASU/NCRC Human Performance Laboratory is to investigate the influence of unique plant molecules (e.g, flavonoids such as quercetin, luteolin, and epigallocatechin 3-gallate or EGCG) on age-related loss of muscle mass (sarcopenia), muscle mitochondrial biogenesis, and exercise-induced changes in immune function, oxidative stress, and inflammation.

The Human Performance Laboratory is located at Appalachian State University North Carolina Research Campus and is affiliated with the North Carolina Research Institute which brings together eight universities as well as researchers at Dole, General Foods and Monsanto.

The Company and Product
ASEA, LLC is a Salt Lake City-based company whose flagship product, also called ASEA, is the world’s first and only source of stable, balanced, native-to-the-body Redox Signaling molecules.

ASEA is sold in a 32-ounce bottle and an eight-ounce flexible pouch made from environmentally friendly materials.  The 32-ounce bottle is made from a durable plastic.  The eight-ounce flexible pouch fits easily into a backpack, pocket or in athletic gear.  Both packages were created from input from competitive athletes and everyday ASEA consumers.  The eight-ounce pouch includes a one-way valve to keep the pouch contents clean and pure. ASEA can be purchased through ASEA’s wide network of independent associates.

[These statements have not been evaluated by the Food and Drug Administration.  The product is not intended to diagnose, treat, cure or prevent any disease.]

[The North Carolina Research Institute and its members, including Appalachian State University, do not endorse any products.  The statements by NCRI scientists should not be construed as product promotion.]

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }

ASEA Science

by Matt

More than 16 years ago, a group of medical professionals, engineers, and researchers discovered a proprietary method for creating Redox Signaling molecules native to the human body. This work led to the creation of the foundational technology behind ASEA, providing a way to deliver to the body these stabilized Redox Signaling molecules necessary for optimal cellular health.

Building on this foundational technology, ASEA scientists and researchers improved and expanded the proprietary process, further stabilizing these Redox Signaling molecules and making them commercially available to consumers. Since the introduction of ASEA into the marketplace, these scientists have continued to study the beneficial effects of ASEA on the cells, tissues, and organs of the body.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Matt

{ 0 comments }

Scientist

Volumes of research from independent scientists around the world confirm the vital nature of Redox Signaling to cell health. And every day more research and published articles are appearing about Redox Signaling, making it one of the fastest growing research fields in science.

ASEA is the first and only stable, perfectly balanced mixture of these Redox Signaling reactive molecules that exists outside of living cells, and can be used to help maintain proper balance inside the body to support the immune system and healing process.

Redox Signaling Research Links:

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Matt

{ 0 comments }

ASEA BookmarkA monumental announcement was made today at the ASEA Italy Grand Opening event.  Jarom Webb, ASEA COO, announced the opening of the Netherlands market and the launch of the Netherlands Distant Selling Program.  Under this new program, ASEA product can be legally purchased and received through the Netherlands in six additional European markets: Germany, Spain, France, UK, Ireland, and Slovenia.  ASEA product will be shipped out of our distribution center in the Netherlands, and commissions will now be paid in these markets under the global compensation plan.

If you are looking to try ASEA or are Interested in Joining our ASEA team please contact us.  We are independent Associates led by Triple Diamond Nancy Norton Thunell.  Nancy was the first Associate in ASEA, a member of the founders club, a member of the Diamond founders club and Daughter of the CEO Verdis Norton.  Our team has a very close and personal connection to this product and this company.

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }

{ 0 comments }

Report for ASEA on Experimental Results – In Vitro
Antioxidant Enhancement and Oxidative Stress Reduction

MoleculePurpose:


This document reports to ASEA the results of the in vitro tests run from February to March, 2009. Live cells in culture dishes were exposed to ASEA and the bioactivity regarding antioxidant activity of Glutathione Peroxidase (GPx) and Superoxide Dismutase (SOD) as well as the increase in the native production of these antioxidants inside cells was measured. In addition, tests were run to determine if oxidative stress was reduced in the cells and that cell viability was enhanced by exposure to ASEA.

Experimental Methods for Antioxidant Activity:


Cells were cultured in several dishes with a bovine serum growth medium. As a primary measure, mouse epithelial-like cells were cultured (these cells react similarly to human cells) and later human endothelial cells were used to obtain relevant quantitative results.

In the antioxidant enhancement tests, some of the cell cultures were exposed to ASEA and others cultures to the same amount of an inert phosphate buffered saline solution (PBS). The antioxidant activity of the cells in each was measured by a purchased kit, Array Design Stressgen kit (#900-158 for GPx activity and #900-157 for SOD activity). The chemical reagents inside these kits measure the ability of the antioxidants in the cell extracts to reduce oxidant activity that occurs naturally when certain oxidizing biological chemicals are added.

Due to the fact that some of the reactive molecules in ASEA might react and interfere with some of the chemical agents in these kits, several preliminary experiments were done to examine the accuracy of the results based against known standards of antioxidant activity and adjustments were made.

Results of Antioxidant Activity Tests:

The first results obtained showed large, well-defined effects. The cell extracts exposed to ASEA exhibited eight (8) times the antioxidant efficiency for GPx that those exposed to the inert PBS. The SOD antioxidant efficiency was slightly less, with about 5 times enhancements in efficiency. Of note, this efficiency was evident especially at low level concentrations of ASEA, tested down to 2.5% of full strength. Increasing the concentration of ASEA at high concentrations did not notably increase the antioxidant efficiency; thus there appears to be a very low saturation threshold at low concentrations of GPx. More experimentation would need to be done at very low concentrations of ASEA in order to understand the concentration dependence fully.

It is safe to say that at least a 500% improvement in the overall antioxidant efficiency was seen during these preliminary in vitro tests due to ASEA exposure.

Experimental Methods for Antioxidant Up-regulation:

In these experiments, some cultured human endothelial cells were exposed to ASEA and others only to an inert phosphate buffer solution (PBS). Standard Western Blot analysis on all cells was done to determine if exposure to ASEA activated the nucleus to call for increased production of antioxidants, such as GPx. The concentrations of transcription factors (messengers) in the nucleus that call for up-regulation of antioxidants were also measured in human endothelial cells and compared to cells that had not been exposed to ASEA.

The movement of the transcription factors into the nucleus can be seen with certain dyes under a microscope and thus offers a way to see the call for up-regulation of antioxidants without some of the obstacles presented by the use of endothelial cells.

Since the production of antioxidants can also be up-regulated by exposure of the cells to certain low levels of inflammatory toxins, tests were done to make sure that ASEA was not provoking the cells to undergo this low-level inflammatory or toxic response.

Results for Antioxidant Up-Regulation

The results for these tests were extraordinary in several regards. First, there was a real up-regulation of anti-oxidant production in cells exposed to ASEA. This effect was temporary, lasting only about 120 minutes but was clearly visible. The most interesting result, however, is that exposure to ASEA at any concentration did not invoke the normal inflammatory transcription factor (NF-kappaB) and yet did invoke the antioxidant transcription factor (NRF2). Stimulating the production of antioxidants without stimulation of low-level inflammation is very rare and has stirred some interest in the scientific community.

The tests that measured the movement of transcription factors were controlled tests, they had “positive controls” that showed the test was working. For example, a small amount of a toxin that is known to cause the inflammatory response (movement of the NF-kappaB transcription factor) was tested side by side with the ASEA, a positive response was very clearly seen with the toxin and no response was seen with ASEA. With the antioxidant up-regulation transcription factor NRF2, positive movement of this transcription factor was seen in both ASEA and in the positive control. Hundreds of cells were observed in order to obtain these results.

These results were also verified by the Western Blot analysis showing clear responses in the increase of antioxidants upon exposure to ASEA relative to the saline control.

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }

Click to Play the ASEA Science Presentation

ASEA Science Presentation (Click the Slide to start the Presentation) or if you want the extended ASEA Science presentation for Medical Professionals click Here

The Human body is made up of approximately 75 trillion cells

  1. The cell
  2. When cells get damaged
  3. The last 30 years (how have we done?)
  4. The next 30+ years (what we can do now)
  5. Glutathione (a natural antioxidant)

Each cell in your body has at least one mitochondria, some cells have more than 10,000 mitochondria.  The cell takes in nutrients and in the Krebs cycle produces ATP (Energy).  This process also creates Redox Signaling Molecules.

Until recently scientist thought that the Redox Signaling molecules were an unfortunate side effect to the krebs cycle.  Today we are starting to understand that those molecules are critical to life, cellular communication and health.

All health problems can be linked to damaged cells.  Oxidative stress is known to be a primary if not leading contributor to over 200 health challenges.

How do we combat oxidative stress?  Antioxidants! The last 30 years we have been told to get our antioxidants from plants.  What about native to the body antioxidants like glutathione?   Your native antioxidants are much more effective at taking out free radicals in the body!

Plant based antioxidants can eliminate a free radical at a 1:1 ratio.  Natural antioxidants can eliminate free radicals at at 70,000,000:1 ratio per second.

 

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }

ASEA Bookmark

Since I have been doing this blog with my good friend Matt we often get asked a lot of questions regarding ASEA.  A lot of the questions are from information seeking curious individuals that truly want to understand the message that we are trying to deliver.  Other questions are from those trying to clear up misinformation and misunderstanding.  Then still we have those that are extremely skeptical and think ASEA is a scam and they mean to trip us up.  I do understand, I didn’t believe in ASEA until I saw it change lives with my own eyes. I have a very personal connection to this product.

I wanted to take a few moments and address some of the more common questions and also common misconceptions that I see when it comes to ASEA.

Fact or Fiction?:  Redox Signaling was invented by ASEA to sell ASEA.

A:  Fiction!

I wrote a blog article a while back titled “What is Redox Signaling” .  In the article I encouraged individuals to Google Redox Signaling and determine for themselves the science.  WOW!  I was torn apart for not explaining it.  My intention was that if you Google Redox Signaling you can find thousands of independent articles on Redox Signaling.  This would show this emerging science of Redox Signaling is not concocted by ASEA.  I wont make that mistake again.  At the bottom of this article under Resources I will include several links to outside sources on Redox Signaling.  In addition there are several books on Amazon dealing with the topic of Redox Signaling including Redox Biochemistry & a publication on Antioxidants & Redox Signaling.

Why spend so much time on Redox Signaling?  The first step to understanding ASEA is to having a basic understanding in the Science Behind ASEA.

Fact or Fiction?:  ASEA was created for a comp plan for a network marketing company.

A:  Fiction!

I understand this  question.  A lot of network marketing companies are created by professional network marketers to be network marketing companies.  They want to create a company so they develop a marketing plan and then go find the products to fill the comp plan.  Their entire Differentiating Advantage is their comp plan.  The product is an after thought.

If you watch the How ASEA was Founded Video or attend any Meet ASEA meetings where Verdis Norton and James Pack tell their story you will quickly learn that when Verdis and James acquired the technology behind ASEA the intention was to determine why it worked,  then to sell the technology for a profit.  In order to determine why ASEA was getting the results it was, Verdis found and enlisted the help of Atomic Medical Physicist Dr. Gary L. Samuelson.  It was Dr. Samuelson that determined what ASEA was and why it was working.  Once they had made this discovery they did intend to sell and had an offer from a pharmaceutical company.  Dr. Samuelson begged Verdis not to sell the technology because it would “be lost to mankind” if he did.  Verdis took Dr. Samuelson’s advice and later ASEA was born!

Fact or Fiction?:  ASEA is protected by Patents

A:  Fact

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Click on the above patents and do your own due diligence!

Fact or Fiction?: ASEA  is a formulation created in a lab and is synthetic.

A: ABSOLUTELY FICTION!

I would describe ASEA as a Discovery.  Actually two major discoveries that are scientific breakthroughs.

First,  ASEA has managed to create native to the body redox signaling molecules that are created by the mitochondria in each cell of your body – outside of the body!

Second, ASEA has stabilized these molecules in a bottle that allows you take drink or apply them topically to re-introduce them to the body.  Your body sees them as Native!

To understand watch the ASEA Breakout Product Video

Fact or Fiction?:  ASEA is a Scam

A:  Most Definitely Fiction

I mentioned that at the beginning of this post I have a very personal connection to this product, let me explain.   First,  I am an independent ASEA associate, I am not an employee.  I also do want to promote and sell ASEA for a profit.   However it goes beyond that.  I have personally seen great benefits to individuals both close to me and that I have met through this endeavor and I fell an obligation to share.  There are those that have written many negative articles on ASEA on the internet and branding it as a scam.  I will say that those individuals have not done their due diligence and have an agenda.  In fact a couple of them we have reached out to, invited them to ASEA to find out for themselves,  on our dime with no obligation just to see the truth.  They have all declined.

I was first introduced to ASEA prior to the launch by members of my family.  They had invested very large amounts of money and are shareholders of ASEA.  They encouraged me to take a look at the product and the company as they had intimate knowledge being shareholders.  They then connected me to the Daughter and the Son of the CEO Verdis Norton.   Nancy Norton Thunell was the first distributor in ASEA,  Member of the founders club,  diamond founders club and is a Triple Diamond. I am happy to say she is my close friend and her and her brother Jon Norton work directly with me to share and promote this wonderful product.

I truly believe that if you share ASEA, you will make a significant substantial difference in the lives of someone that needs it.  I have seen it over and over again.

Resources

Critical Care 10(208) (2006), “Reactive oxygen species: toxic molecules or spark of life?””, Shelden Magder (http://ccforum.com/content/10/1/208).

Biochemical Pharmacology 70 (2005) 811-823, “Redox regulation: A new challenge for pharmacology””, Daniel Frein, Stefan Schildknecht (http://www.ncbi.nlm.nih.gov/pubmed/15899473).

Redox signaling in biology and disease series intro, ““The expanding network of redox signaling: new observations, complexities and perspectives””, Roy J. Soberman (http://www.ncbi.nlm.nih.gov/pubmed/12618508).

J Radiat Res (Tokyo 2004) 45(3) 357-72 “Oxidative stress, radiation-adaptive responses, and aging””, Miura Y. (http://www.ncbi.nlm.nih.gov/pubmed/15613781).

Biochemistry (Moscow) 70(2) (2005), ““Mitochondrial Metabolism of Reactive Oxygen Species””, A Yu Andreyev (http://www.ncbi.nlm.nih.gov/pubmed/15807660).

Cardiovascular Research, v71, p247-258 (2006), “Redox Signaling in Hypertension”, Tamara M Paravicini (http://www.ncbi.nlm.nih.gov/pubmed/16765337).

Wound Rep Reg, v11 p431-438 (2003), “The general case for redox control of wound repair”, Chandan K. Sen (http://www.ncbi.nlm.nih.gov/pubmed/14617282).

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 1 comment }

As seen on American Health Journal Dr. Gary Samuelson discusses how our cells communicate.

 

 

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }

ScottOrmondBefore ASEA came along, Scott Ormond described himself as unmotivated, tired, unhealthy, and in generally bad spirits.  But after just six short months his whole life has changed. “My life has turned around. I wake up in the morning, go through my day, pinch myself and say I fell fantastic!” He credits ASEA for this amazing shift in his life. “There is no chance any of these good things would be happening to me without ASEA. No chance at all.”

Scott is now a highly motivated mountain runner in his beautiful hometown of Aspen, Colorado.  He some sometimes runs between two and three hours at a time. And he is not planning on stopping anytime soon.

Hills and steep grades no longer a problem, just a new challenge to be met. “I don’t want to stop. I fell fantastic during my long runs.” ASEA has helped him to train and recover more quickly, all while maintaining an excellent overall feeling of health.

A family member recently commented to Scott that he seems to be having an “awakening.” Scott has been so wrapped up in his physical achievements that he hadn’t even thought of that! Now Scott is living the life that he has always wanted and he describes himself as creative, happy, and confident – all part of the new direction his life with ASEA has taken him.  ASEA has helped him achieve new heights. “I know that I have outstanding years ahead of me filled with health, laughs, passion, love, energy and giving.  ASEA is for real.  Do not run out of ASEA.”

ASEA and its foundational technology are completely protected by U.S. patents 5,334,3835,507,9325,674,5375,731,0086,007,6866,117,285.

Join My ASEA Team!

BUY ASEA NOW!

Learn More About ASEA

Contact Mike

{ 0 comments }