How ASEA Helped Set a Guinness Book World Record
When James Lawrence set out to create a new Guinness Book world record for the most Half Ironmans in a year, he knew it was game on. James recalls, “Setting a world record was such a big motivation for me! Once I started, I knew there was no turning back.” Thirty weeks and 22 Ironman 70.3 races later, James has found himself in the record books. And he credits his success to determination, hard work, and ASEA.
Part of any athletic training regime is solid nutrition and healthy supplements to help with sustained performance and recovery. James says, “ASEA helped me recover quickly so I could compete week in and week out. I was able to go faster for longer periods of time, at a lower heart rate. That’s simply incredible” James knows that taking supplements and staying healthy are an important part of any athletes life. he comments, “I feel athletes should take supplements to keep themselves healthy and competitive. ASEA is the foundation of my supplement line. ASEA makes everything else I’m doing better.”
ASEA is changing the world, one athlete and one performance at a time. The next time you head out for some exercise-whether a light jog or even to set a world record (like James did)-don’t forget too take ASEA along for the ride!
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